When a company owns one precise thought in the consumer’s mind, it sets the context for everything and there should be no distinction between brand, product, service and experience.
Maurice Saatchi Quotes
Advertising holding companies used to boast about their share of the advertising market. Now they are proud of how much of their business is not in advertising.
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- Ernst TollerComments on: "Maurice Saatchi Quotes: Advertising holding companies used to boast about their share of the advertising market...."
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True Americanism is practical idealism. Its aims, instead of being materialistic and mechanical, are idealistic to the point of being Utopian. In this way, the U.S. can provide and express ideals that strike a chord in humans everywhere – a declaration of independence on behalf of all the peoples of the world.
Topics in UncategorizedTags in Idealistic, Mechanical
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