You too can have a body like mine!
My system uses no apparatus. The resistance of your own body is the best and safest apparatus.
Cricket is the greatest game that the wit of man has yet devised.- Sir Pelham Warner
Advertising is selling Twinkies to adults.- Donald R. Vance
The struggle of the male to learn to listen to and respect his own intuitive, inner prompt...- Herb Goldberg
Each generation of the church in each setting has the responsibility of communicating the ...- Francis Schaeffer
Each had defended his own country; the Germans Germany, the Frenchmen France; they had don...- Ernst Toller
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|Birth:||30th October, 1892|
|Death:||23rd December, 1972|
Charles Atlas was born in Acri, Calabria, Italy. He was Italian born American bodybuilder. He was the developer of a bodybuilding method and its associated exercise program that was best known for a landmark advertising campaign featuring Atlas's name and likeness; it has been described as one of the longest-lasting and most memorable ad campaigns of all time. His company, Charles Atlas Ltd., was founded in 1929 and, as of 2010, continues to market a fitness program for the "97-pound weakling". The company is now owned by Jeffrey C. Hogue.
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