William Maxwell Aitken Quotes

Success never depended on pandering to the public taste. It has always been founded on simplicity.

Unless a newspaper can make its material in every department interesting it simply is not read.

Here I must say, in my eighty-sixth year, I do not feel greatly different from when I was eighty-five. This is my final word. It is time for me to become an apprentice once more. I have not settled in which direction. But somewhere, sometime soon.

I am now in my eighty-fourth year and that is approaching the moment when I must bring out my Late Night Final.

He did not seem to care which way he traveled providing he was in the driver’s seat.

I run the paper purely for the purpose of making propaganda, and with no other motive.