Chances are that neither the client nor the agency will ever know very much about what role the ad has played in sales or profits of the client, either short-term or long-term.
Michael Schudson Quotes
Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more than they are practicing precision microsurgery on the public consciousness.
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Today's Anniversary - 19th April
Births
- 1957 - Afrika Bambaataa
- 1971 - Marc Andreessen
- 1913 - Norman Parkinson
- 1965 - Suge Knight
- 1930 - Dick Sargent
Deaths
- 1689 - Christina, Queen of Sweden
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- 1974 - Ayub Khan
- 1791 - Richard Price
- 1560 - Philipp Melanchthon
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